Northern Kentucky Convention & Visitors Bureau Launches New Web Site

FOR IMMEDIATE RELEASE

Contact:
Julie Krupp
(513)381-8855
E-Mail:  julie.krupp@strata-g.com

New Web Site for Northern Kentucky CVB Named "Web Winner" by Meetings & Conventions Magazine
Site designed by Strata-G Communications lauded for "Greatest Views" among CVB web sites nationwide

COVINGTON, KY — [MARCH 12, 2008] — Meetings & Conventions, one of the country's leading publications for event planners, recently unveiled its short list of "web winners," exemplary web sites from convention and visitors bureaus across the U.S. The site for the Northern Kentucky Convention & Visitors Bureau (www.nkycvb.com) – designed by Strata-G Communications in late 2007 – was lauded for having the "greatest views," delivered via innovative 360-degree aerial views of the region's landmarks and attractions.

Meetings & Conventions' list of web winners also included CVB sites from the state of Florida, Las Vegas, Tucson, Charlotte, Phoenix, Galveston, Houston, Long Beach and Anchorage.

"We are thrilled that our web site has been recognized alongside some of the largest and most popular destinations in the country," said Barbara Dozier, vice president of sales and marketing for Northern Kentucky CVB. "That web site is our window to so many meeting and event planners nationwide, in addition to thousands of potential business travelers and tourists. We've really put our best foot forward with our web site, and it is gratifying to have it validated by one of our industry's leading publications."

Designed by Strata-G, the dynamic site introduces an entirely new design, expanded features and improved navigation. In addition to traditional features such as hotel and accommodation listings, www.nkycvb.com offers an aerial tour that showcases the city and surrounding regions. The site also provides online booking capabilities and an uploadable Request for Proposal option. An extensive behind-the-scenes content management tool enables CVB staff to make updates to better meet the needs of the planner and reflect regional changes in the marketplace.

About NKY CVB
The mission of the Northern Kentucky Convention and Visitors Bureau is that of an aggressive sales, marketing, service and informational organization whose primary responsibility is to positively impact the Northern Kentucky economy through conventions, meetings and visitor expenditures. The direct economic impact of visitors' spending in Campbell, Kenton and Boone counties in 2006 was $263 million.

About Strata-G Communications
Strata-G Communications, based in Cincinnati, is an integrated marketing communications firm specializing in strategic advertising and promotion, brand development, direct marketing, public relations, website development and interactive solutions. In business since 1978, Strata-G serves a diverse clientele including regional, national and international leaders in finance, investments, insurance, hospitality, building products, power tools and outdoor equipment. For more information, visit www.strata-g.com.